Web 2.0 has another new entrant. Sabeer Bhatia, the co-founder of Hotmail, launched one of his latest ventures – BlogEverywhere which lets you read and write blogs on any website apart from other features. He has been working on this project for the past 2 years and has invested $5 Million from his own personal fortune into it.
How does it work?
You need to download the BlogEveryWhere Blogbar (currently available only for IE on Windows) to get started with reading and writing blogs for any webpage. People who are visiting those webpages (using the BlogBar) would be able to read your views and also post their own.
In order to post your views, you have to sign up with Blogeverwhere, which will assign a username to you, which would be displayed in front of every comment you leave.
– Search the web using your favorite search engine
– Block pop-up ads
– Zoom in/out on any web page
– Highlight keywords
Corporate websites could be uncomfortable being exposed to anonymous individuals leaving their remarks for everyone to see. Possible pitfall could be the mis-use of this by random posts of people who have some malintentions towards a website/business.
One of the things that came to my mind was that since this is not moderated, it could also lead to spamming. If you were to see the entries made by some of the people on popular websites like Google you’ll notice posts for losing weight, someone selling some service etc. I wouldn’t be surprised that once Blogeverywhere starts enjoying a lot of usage, some companies would aggressively start posting un-related entries for self-promotion.
Overall a very neat tool and it seems that it would make a lot of impact in times to come.